Terms and Conditions

The promotional offer set out herein by these terms (“Emma Sleep Holidays Competition”) are provided by Emma Matratzen GmbH, Wilhelm-Leuschner-Straße 78 | 60329 Frankfurt am Main, Germany.

These Emma Sleep Holidays Competition Terms are to be read in conjunction with, and subject to, Emma’s general terms and conditions, which can be accessed via www.emma-sleep.ie/terms (“Emma’s General Terms”).

For a limited period set out below, Emma offers you the opportunity to be chosen among all submissions to be the one winner of a “luxury sleep holiday” at a location specified by Emma. This offer is available for participation from Wednesday 21st June (“Start Date”) until 12th July (“End Date”) and is available on the Emma Sleep website at the URL www.emma-sleep.ie/emma-sleep-holidays unless canceled or otherwise withdrawn earlier in accordance with these Emma Sleep Holiday Competition Terms.

Details of the competition

1. To be selected, you must provide your name, email, and phone number and your location guess, which will be collected in accordance with the relevant Privacy Laws: you can find more details in the Privacy Policy below.

2. Entrants must be 18 years of age or older and have a residence in the countries where the competition is being held.

3. The winner will be selected randomly on Wednesday 12th July and be contacted by a member of the Emma – The Sleep Company team.

4. The winner needs to be available to travel before the end of the year 2023.

The winner can travel with one (1) additional guest, who also needs to be 18 years of age or older.

5. Entrants who do not meet the conditions above will not be eligible to win.

For any enquiries about the Emma Sleep Holiday Competition please contact [email protected].

Privacy Policy

We are committed to continuously improving the sleep experience for people around the globe in a way that respects, maintains and protects privacy and personal data. The protection of your personal data is important to us and we want you to feel safe when you access our website and participate in our surveys, questionnaires and/or competitions.

This privacy policy ("Policy") is to inform you about the collection, processing and use of your personal data when you decide to participate in the "Emma Sleep Holiday" competition organized by Emma Matratzen GmbH ("Emma", "we" or "us").

Should you have any concerns or inquiries about how we are handling your personal data, you may reach out to our data protection officer by contacting us through [email protected] or by sending us a letter addressed to “Data Protection Officer”.

1. Identity and contact details of the controller

Controller as per the General Data Protection Regulation (GDPR) is:

Emma Matratzen GmbH

Wilhelm-Leuschner-Str. 78

60329 Frankfurt am Main


2. Collection and processing of personal data

We collect and process your personal data when you access and participate in the “Emma Sleep Holidays” competition and its corresponding Typeform questionnaire.

When accessing the website, your personal data which your device transmits to our server is automatically saved. In order to fulfill technical requirements for you to use the survey and provide for security purposes, the following data may be saved: IP address, date and time of your visit, time zone different to Greenwich Mean Time (GMT), content of query (specific site visited), access status / HTTP status code, amount of transferred data, operating system, device and its user interface.

The types of data mentioned above gets processed for our legitimate interests and to ensure you a smooth and comfortable use of the website and to evaluate system security and stability, as well as for other administrative purposes. We will process these data for security reasons and for protection against intrusions under the legal basis of Art. 6(1)(f) GDPR. When you visit and use the website, the data mentioned above is automatically recorded without your intervention and stored until it is automatically deleted. If you don’t want the above data to be collected, we will be unable to allow you access to the website without such data.

When you access, engage, or respond to our surveys, quizzes, or questionnaires (hosted via Typeform), we may ask you to provide certain personal data, such as your name, email address, address, and phone number. These personal data will be used to contact you in case you win the contest. Furthermore, your email address will be processed for marketing purposes if you give us your consent to receive marketing from Emma.

When you choose to give us your consent to receive marketing from Emma, we will send you newsletters by email containing promotional information about our products, offers, editorial content, and articles about our company. To subscribe to the newsletter, it is sufficient to enter your email address and give your consent to receive marketing. The provision of further personal data is voluntary and will be used to address you personally. After you give your consent, we will save your email address for the purpose of sending the newsletter. The purpose of this is to be able to prove your subscription to our newsletters, and if necessary, clarify any possible misuse of your personal data. To stop receiving the newsletter, you can withdraw your consent at any time, by clicking the unsubscribe link in every newsletter or by sending a data subject request to [email protected].

When you access our contact form or if you contact us (e.g. via email, etc.), we may ask you to provide certain personal data such as your name and email address. The information you provide will be processed for the purpose of processing the request and in the event that follow-up questions arise. The contact form is an additional service from us to enable you to contact us quickly and easily if you have any queries about our products and services. The personal data collected by us in this context will be deleted when the inquiry or issue associated with the contact has been completely clarified and it is not to be expected that the specific contact will become relevant again in the future, unless there are statutory retention requirements to the contrary.

Technologies such as pixels and cookies are used by us and our service providers to make the website experience as user-friendly as possible and to allow you to make use of certain functions. Depending on the kind of tool or service, we use these on the legal basis of our legitimate interests (Art. 6(1)(f) GDPR) or on the basis of your consent (Art. 6(1)(a) GDPR).

These technologies are used in analyzing website trends, usage, and demographics among others. Further information about the personal data we may collect from you varies depending on the service provider we use. The details for each service provider are listed below in section 5.

3. Data storage and retention

We retain your personal data for no longer than is necessary for the purposes stated in this Privacy Policy. In the event we do not need your information in order to provide the service to you, we will retain it only for so long as we have a legitimate business purpose in keeping such data under applicable laws and regulations.

We may collect, store, process, disseminate or use your personal data in a manner that causes it to be transferred to accessed from computer systems owned or operated by or on behalf of us. Your personal data may be transferred and stored in the European Economic Area (“EEA”) or United States of America through our service providers.

Your personal data will be retained in accordance with local legal and regulatory requirements applicable to the country you are using the website from, and subject to our data retention obligations. We keep your personal data for the period of the user relationship with you or for the legally required period after termination of such relationship in order to defend our legal claims, to protect and enforce our rights, or to comply with laws and regulations.

4. Your rights as a data subject

You have the following rights under the GDPR with respect to the personal data concerning you:

  • Right to access by the data subject - You have the right to request information on the data we hold about you from us at any time. This information includes, but is not limited to, the categories of data we process, the purposes for which it is processed, the source of the data if not collected directly from you, and, if applicable, the recipients with whom we have shared your data.
  • Right to erasure - You have the right to demand the deletion of your personal data stored with us, unless the processing is necessary to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims.
  • Right to object - You have the right to object to the processing of your data at any time for reasons that arise from your particular situation, as long as data processing is based on your consent, on our legitimate interests or those of a third party. In this case, we will cease to process your data. This does not apply if we can show that there are compelling legitimate grounds for processing that outweigh your interests, or if we need your data for the establishment, exercise, or defense of legal claims.
  • Right to withdraw consent - In accordance with Art. 7(3) GDPR, you have the right to revoke your consent from us at any time. As a result, we are not allowed to continue the data processing that was based on this consent in the future.

For enquiries regarding your rights as a data subject, you can direct to us through [email protected] or by post to the Controller’s postal address.

5. Transfers and categories of recipients of personal data

We share your personal data to our service providers to help us ensure the functionality of the website. We may also share information with our analytics service providers to help us for the optimization of the website. Within the scope of our activities and services, it may become necessary for us to disclose the personal data stored about you to natural persons, legal entities, or public authorities. We may share your personal data as described in this Privacy Policy to comply with our legal obligations and to protect and defend our rights.

To provide a smooth experience for you, we may disclose your personal data from time to time with our contracted service providers (“processor” or “processors”). We execute contracts with our service providers, to ensure that they may only process your personal data in a way that we have explicitly instructed them to do so. Furthermore, we ensure that our service providers take the necessary technical and organizational measures to process your data securely and store your personal data only for as long as necessary.

External service providers who may receive personal data generally fall into the following categories of recipients:

  • Emma Matratzen GmbH’s subsidiaries and affiliates
  • IT service providers to maintain our IT infrastructure
  • Cloud providers
  • Service providers for the optimization of the website services and functions

If your personal data is processed and transferred to third countries outside the EEA and United Kingdom, we will ensure that your personal data is processed in accordance with your country’s data protection level. In the absence of an adequacy decision, we only transfer data to service providers from third countries that offer suitable guarantees and put the appropriate data processing agreements and standard contractual clauses in place.

To be able to run the website and provide you a seamless experience, we engaged the following service providers listed below. When you choose to use the website, we may transfer your personal data to our service providers in the EEA and/or United States of America, where these services are hosted.

(1). Typeform

We use Typeform, which is provided by Typeform SL, which is based in Bac de Roda, 163 Barcelona 08019, in order to host our online surveys, quizzes, or questionnaires.

  • Location of the data processing: European Union
  • Data collected: The responses to the survey questions
  • Data Purposes: Online form and questionnaire
  • Legal Basis: Article 6(1)(a) GDPR
  • Retention Period: The data will be deleted as soon as it is no longer needed for the stated processing purposes.
  • Data Recipients: TYPEFORM US LLC, TYPEFORM UK Limited, Amazon Web Services Inc.
  • Processor’s privacy policy: https://admin.typeform.com/to/dwk6gt/?typeform-source=www.typeform.com&_gl=1*19wsw9r*_ga*NzA4Njg4ODcwLjE2NzI5Mzg0Njk.*_ga_YBVHZJ5VPC*MTY3MzM3MTE3NS44LjAuMTY3MzM3MTE3Ny4wLjAuMA..

You can reach out to the data protection officer of the data processing company through

[email protected]

(2). Ometria

We use Ometria, which is provided by Ometria Limited, which is based in 38 Park St., London, Greater London, W1K 2JF, United Kingdom, to provide a single and unified view of our newsletter subscribers in order to increase sales through personalized content tailored to the respective segment.

  • Location of the data processing: European Union
  • Data collected: Identity, contact, profile, marketing, communication, purchase history, browser behavior, marketing interactions, returns, in-store/offline activity, business address, telephone number, email, internet protocol (IP) address, login data, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access, interests, preferences, feedback, survey responses
  • Data Purposes: Marketing, advertising
  • Legal basis: Article 6(1)(a) GDPR
  • Processor’s privacy policy: https://ometria.com/privacy-policy
  • Data Recipients: Ometria Ltd.

You can reach out to the data protection officer of the processing company through [email protected].

6. Third Party Terms and Conditions

Our Privacy Policy does not apply to products and services offered by a third party. Our products and services may include third parties’ products, services, and links to third parties’ websites. When you use such services, they may collect your personal data. As such, we recommend reading the processors’ privacy policies linked above.

7. Updates to this Privacy Policy

We keep this Privacy Policy under regular review and may update this Privacy Policy from time to time to reflect the changes in our services. We encourage you to read and/or review this Privacy Policy periodically for the latest updates on our privacy practices.